Think of it as a moisture magnet.

This plant-derived ingredient helps attract and lock in hydration, keeping curls soft, smooth, and balanced long after wash day. Its trademarked 72 Hour Moisture Lock technology featuring Saccharide Isomerate, which helps deliver up to 72 hours of lasting hydration, so your strands continue to benefit with every use.

Because healthy curls don't just need hydration, they need ingredients that help it last.